warning coloration
noun
                                
              
          
                                                      : conspicuous markings or bright colors possessed by an animal that serve as a warning to potential predators that it is toxic or distasteful                                      
              
                             
The vivid orange, red, black and white color patterns on the wings are a monarch's advertisement to potential predators. This warning coloration enables a bird such as a blue jay, which might eat one poisonous monarch and become ill, to recognize and avoid the butterfly by sight alone in the future.— Marcia Davis
Marcia Davis
                         
                
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  Merriam-Webster unabridged




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