plasticizer
noun
                                                                                                                            
                                                            plas·ti·ciz·er
                    
                                                                                                              
                                                                                                                                  ˈpla-stə-ˌsī-zər  
                                                      
                                                          
            
                                
              
          
                                                      : one that plasticizes                                      
                
                                
            specifically                
          
                                                      : a chemical added especially to rubbers and resins to impart flexibility, workability, or stretchability                                      
            
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  Merriam-Webster unabridged




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