merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
Synonyms of merchandisingnext
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Sponsorships would represent a major chunk of that total, with other funds coming from International Olympic Committee contributions, ticket sales and merchandising. — Houston Mitchell, Los Angeles Times, 28 Feb. 2025 Sales of major appliances, a category often driven by purchases after an item gets old or breaks, grew in the quarter compared to the year-ago period, said Bill Boltz, executive vice president of merchandising, on the company’s earnings call. — Melissa Repko, CNBC, 26 Feb. 2025 Six years ago, Liverpool failed to trademark the city’s name for merchandising purposes. — Mark Critchley, The Athletic, 23 Feb. 2025 But where Paw Patrol is really without peer is in the realm of children's merchandising. — Alana Semuels, TIME, 14 Feb. 2025 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

Rhymes for merchandising

See All Rhymes for merchandising

Browse Nearby Words

merchandising
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Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 11 Mar. 2025.

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