mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
And back in 2010, GM launched another remarkable EV (a plug-in hybrid) the Chevy Volt – at about the same time Tesla launched its first mass-market EV, the Model S. Brooke Crothers, Forbes, 23 Mar. 2025 But despite the tech features, the startup’s early cars didn’t gain significant traction in China until the launch of mass-market brand Mona last summer. Evelyn Cheng, CNBC, 23 Mar. 2025 The latter isn't too surprising; add-on EVFs have fallen out of favor—the most recent mass-market camera to include the option was the Canon EOS M6 Mark II from 2019. PCMAG, 12 Mar. 2025 The company's brand power and marketing prowess have a history of turning niche products into mass-market sensations. Tim Bajarin, Forbes, 11 Mar. 2025 See All Example Sentences for mass-market

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

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Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 17 Apr. 2025.

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