direct mail

noun

: printed matter (such as circulars) prepared for soliciting business or contributions and mailed directly to individuals

Examples of direct mail in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The Kentucky businessman is launching a seven-figure ad buy that will run in every market statewide, including television, digital and direct mail advertising, according to Morris' spokesperson. Hannah Pinski, The Courier-Journal, 8 July 2025 Customers navigate a multitude of online and offline touchpoints, including social media research, reviews, websites, chatbots, emails, digital ads and sophisticated direct mail. Maria Youth, Forbes.com, 16 June 2025 Thoughtfully integrated, direct mail offers a tangible, memorable touchpoint—perhaps a physical mailer to an engaged website visitor who didn’t convert. Maria Youth, Forbes.com, 16 June 2025 And Bill Inserts: Traditional marketing channels, such as direct mail campaigns or bill inserts, can effectively reach older demographics and those who are less active online. Amber Mullaney, Forbes.com, 2 June 2025 See All Example Sentences for direct mail

Word History

First Known Use

circa 1923, in the meaning defined above

Time Traveler
The first known use of direct mail was circa 1923

Cite this Entry

“Direct mail.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/direct%20mail. Accessed 19 Jul. 2025.

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