advertorial

noun

ad·​ver·​to·​ri·​al ˌad-vər-ˈtȯr-ē-əl How to pronounce advertorial (audio)
: an advertisement that imitates editorial format

Examples of advertorial in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
In March of this year, then-Japanese PM Shigeru Ishiba took out an advertorial in the Washington Post to inform Americans of the situation and appeal for international support. Hilary Whiteman, CNN Money, 28 Oct. 2025 One adorable tiny tot will receive $25,000, a professional photoshoot and a print advertorial in Variety. Record-Breaking Impact in 2024 Baby of the Year is a celebration of life, in more than one way. Partner Content, Variety, 25 Aug. 2025 But whereas paid advertorials or blatant product placement have become too transparent to most audiences, more brands are waking up to the idea of investing in narrative feature films and series, whether on major studio projects or smaller indies. Brian Welk, IndieWire, 16 Apr. 2025 Measure how the audience interacts with the advertorial (comments, shares, downloads). Alexander Storozhuk, Forbes, 22 Oct. 2024 See All Example Sentences for advertorial

Word History

Etymology

blend of advertisement and editorial entry 2

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of advertorial was in 1917

Browse Nearby Words

Cite this Entry

“Advertorial.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/advertorial. Accessed 29 Oct. 2025.

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!